#4F1F70 is a deep, temperate magenta. On the Color Lab it reads clean and engineered, quietly premium. It reproduces cleanly in print.
Not just a swatch — here's how #4F1F70 works with other colors. Named schemes with #4F1F70 in its natural role, and a note on why the supporting colors balance it.
Indigo carries the depth in this luxury scheme, offset by a brass accent and near-black and held together by a deep neutral and an off-white surface.
Indigo adds the colour to this moody editorial scheme — charcoal and a mid-grey around it, a bone highlight, and a muted jewel accent drawn from Indigo.
Indigo opens this coastal palette with sea-glass and warm sand alongside it, grounded by driftwood grey and a deep-navy anchor.
Indigo sits between cream and a deep berry here, softened by a blush accent and grounded by charcoal.
Indigo is the single accent in this high-contrast editorial system — set on near-white paper against near-black ink, with a warm grey and a desaturated tint of Indigo carrying the quiet middle.
How #4F1F70 actually behaves in design work — read from its OKLCH lightness, chroma and hue, not just its raw numbers. Ten signals to help you decide where this color earns its place.
Not a swatch to memorise — a color to build with. Here is #4F1F70 at work across the surfaces designers actually ship.
:root {
--color-base: #4F1F70;
--color-base-rgb: 79 31 112;
--color-base-oklch: oklch(35.3% 0.135 308.1);
--color-50: #F8F3FC;
--color-100: #EDDEF7;
--color-200: #DBBFED;
--color-300: #BF93DC;
--color-400: #A26AC8;
--color-500: #8448AD;
--color-600: #683D84;
--color-700: #4C305E;
--color-800: #33233E;
--color-900: #201726;
--color-on-base: #FFFFFF;
}
// tailwind.config.js
colors: {
indigo: {
50: '#F8F3FC',
100: '#EDDEF7',
200: '#DBBFED',
300: '#BF93DC',
400: '#A26AC8',
500: '#8448AD',
600: '#683D84',
700: '#4C305E',
800: '#33233E',
900: '#201726',
},
}
$base: #4F1F70; $base-ink: #FFFFFF; $base-50: #F8F3FC; $base-100: #EDDEF7; $base-200: #DBBFED; $base-300: #BF93DC; $base-400: #A26AC8; $base-500: #8448AD; $base-600: #683D84; $base-700: #4C305E; $base-800: #33233E; $base-900: #201726; $base-hover: #40195A; $base-subtle: #CDB0E0;
{
"color": {
"base": {
"value": "#4F1F70",
"type": "color"
},
"onBase": {
"value": "#FFFFFF",
"type": "color"
},
"scale": {
"50": {
"value": "#F8F3FC",
"type": "color"
},
"100": {
"value": "#EDDEF7",
"type": "color"
},
"200": {
"value": "#DBBFED",
"type": "color"
},
"300": {
"value": "#BF93DC",
"type": "color"
},
"400": {
"value": "#A26AC8",
"type": "color"
},
"500": {
"value": "#8448AD",
"type": "color"
},
"600": {
"value": "#683D84",
"type": "color"
},
"700": {
"value": "#4C305E",
"type": "color"
},
"800": {
"value": "#33233E",
"type": "color"
},
"900": {
"value": "#201726",
"type": "color"
}
}
}
}